A large dairy food supplier faced declining comparable-store sales across multiple channels, including food, mass, and variety. They needed to fix a perceived lack of execution by both brokers and distributors.
Our Solution
Using our SmartPMX© technology, we captured compliance across space, price, planogram, mix, and POP/POS. We designed scorecard and optimization algorithms to drive visibility and provide actionable insights by retailers and by location.
Results:
After implementing our solution, the client saw a 1.7% increase in comparable sales within the target categories. Using our technology, they also reduced broker payouts for execution. Over some time, the client expanded the implementation of our technology to 15,000 locations.
